Adam Driver’s Reality Unravels Around Him in Super Bowl Ad

Featured, Press, UK, US

Adam Driver’s reality unravels in his 2023 Super Bowl ad for Squarespace “The Singularity” directed by Aoife McArdle. The Oscar nominee plays multiple versions of himself in the 30- and 90-second spots, the former of which aired during sport’s biggest night on Sunday.

Next Up

Expanding Concepts: The Flexible World of rubberband.

SHOTS: “Stretch it any way you like, you’ll find magic percolating in the work of New York-based SMUGGLER directorial duo rubberband., AKA Jason Sondock and Simon Davis. Here they share with Tim Cumming the processes behind their cinematic storytelling on spots for Reebok, Nowness and Calvin Klein and more, and their artfully choreographed, conceptual music…